Groupe Milagro

Habitation Jouissant :: Boutique-Hotel De Luxe

Martine St-Victor — Sun, 07 Apr 2013 00:53:35 +0000

MANDATES ::
Communication strategy. Public, Media and VIP Relations.

HabJo, as it is affectionately called, is a jewel in Cap-Haitien, Haiti. A former private home reconverted into a luxury hotel, it offers all you need to experience the Antilles at its best. Farniente!

CITIES ::
Cap-Haitien, Haiti.

PARTIAL MEDIA COVERAGE ::

MANDATS ::

Stratégie de communication. Relations médias et VIPs.

HabJo, comme on l’appelle, est un hôtel-boutique de luxe. Cette ancienne maison maintenant a été convertie en spot parfait pour une escapade antillaise, en privé.
Farniente!

VILLES ::

Cap-Haitien, Haiti.

COUVERTURE DE PRESSE PARTIELLE ::

La Presse :: Lance Armstrong

Martine St-Victor — Sat, 02 Mar 2013 23:15:42 +0000

Following the much anticipated Oprah interview with fallen athlete and pop cultural figure Lance Armstrong, Martine is asked by newspaper La Presse, to comment on what Armstrong should do next, PR wise. La Presse’s business section.

Suite à la fameuse entrevue de Lance Armstrong avec Oprah, La Presse a demandé à Martine ce que le célebre cycliste devrait faire maintenant, pour redorer son image.

À lire ici.

Stéphanie Villedrouin :: Ministre du Tourisme/Tourism Minister, Haiti.

Martine St-Victor — Wed, 27 Feb 2013 01:52:29 +0000

MANDATES ::
Communication strategy. Media Relations.

Minsiter Villedrouin is part of the newly formed Haitian Government. As Tourism Minister, her vision is helping the rebranding-of-Haiti movement. On her recent visit to Montreal, we planned her introduction to Canadian media.

CITIES ::
Montréal.

PARTIAL MEDIA COVERAGE ::

MANDATS ::

Stratégie de communication. Relations médias.

Grâce à sa vision, la Ministre du Tourisme d’Haiti, Madame Stéphanie Villedrouin, est une des membres du jeune gouvernement haitien responsable pour le rebranding du pays. Lors d’un récent passage à Montréal, nous l’avons introduit à la presse canadienne.

VILLES ::

Montréal.

COUVERTURE DE PRESSE PARTIELLE ::

Fondation Kanpe :: Kanpe Kanaval Avec Arcade Fire

Martine St-Victor — Wed, 27 Feb 2013 01:29:35 +0000

MANDATES ::
Communication strategy. Public and Media Relations.

The Kanpe Foundation is not your typical NGO. Co-founded by Arcade Fire’s Régine Chassagne and politician Dominique Anglade, it helps rebuild Haiti, village by village. In 2013, the Foundation held its first Kanaval: a swanky carnavalesque fundraising event, with Arcade Fire and with the tastes and colors of Haiti.

CITIES ::
Montréal.

PARTIAL MEDIA COVERAGE ::

-”>Kanaval announcement.

The Soirée, as seen by social media

MANDATS ::

Stratégie de communication. Relations médias.

Mise sur pied par la politicienne Dominique Anglade et par Régine Chassagne d’Arcade Fire, la Fondation Kanpe n’est pas commes les autres ONG. Elle aide Haiti à refaire son nid, petit à petit. En 2013 avait lieu le premier Kanaval Kanpe: une chic soirée carnavalesque avec Arcade Fire et aux saveurs et couleurs d’Haiti.

VILLES ::

Montréal.

COUVERTURE DE PRESSE PARTIELLE ::

-”>L’annonce de Kanaval.

La soirée, à travers les médias sociaux

Isabelle Racicot ::

Martine St-Victor — Wed, 27 Feb 2013 01:06:57 +0000

MANDATES ::

Brand Consulting.

TV host. Radio host. Heiress to the OprahThrone.
Isabelle is on your screens and in your ears. Perfectly bilingual, this ultimate Montrealer embodies sass and Art de Vivre.

CITIES ::
Wherever Oprah’s network is broadcasted.

PARTIAL MEDIA COVERAGE ::

The Montreal Gazette

Light A Spark Foundation

Behind-the-scenes of VITA Magazine’s cover shoot

MANDATS ::

Consulting.

Animatrice télé. Speakerine radio. Héritière du trone d’Oprah.
Elle est dans vos écrans et dans vos oreilles. Parfaitement bilingue, Isabelle est un peu la fille d’à côté, si vous habitez sur la 5e avenue à New York et l’Art de Vivre, c’est son truc.

VILLES ::

Partout où la chaîne OWN est diffusée.

COUVERTURE DE PRESSE PARTIELLE ::

The Montreal Gazette

Light A Spark Foundation

Behind-the-scenes of VITA Magazine’s cover shoot

Je Love Haiti

Martine St-Victor — Tue, 22 Jan 2013 13:06:34 +0000

At the eve of the earthquake’s 3rd anniversary, Martine created the Je Love Haiti soirée to focus on what works in Haiti and not on what’s broken. The cocktail was a celebration of Haitian gastronomy thanks to Haiti-inspired hors-d’oeuvres and Barbancourt rum & Rebo coffee cake balls. Yes, you read that right.

Note that in March 2013, we are launching the Je Love Haiti tee-shirt collection at designer Helmer’s Atelier.

Some photos of the soirée

À l’aube du 3e anniversaire du tremblement de terre, Martine a créé Je Love Haiti pour célébrer ce qui marche en Haiti au lieu de mettre l’accent sur ce qui est brisé. Cet apéritif dinatoire mettait en vedette des hors-d’oeuvres d’inspiration haitienne et des petits délices sucrés comme des cake balls à saveur de rhum Barbancourt et de café Rébo. Sans blagues.

Notez qu’en mars 2013, nous lançerons la collection de tee-shirt Je Love Haiti à l’atelier du couturier Helmer.

Quelques photos de la
soirée.

Montréal 4 Obama.

Martine St-Victor — Thu, 08 Nov 2012 18:48:56 +0000

For a second time, Martine organized a pro-Obama election-night Soirée.

In Journal Métro

Montréal.TV

Pour une seconde fois, Martine a organisé une soirée pro-Obama pour les élections américaines.

Dans le Journal Métro

Montréal.TV

Air Canada & Spafax

Martine St-Victor — Fri, 28 Sep 2012 01:48:46 +0000

MANDATE ::

Digital PR.

Spafax is a custom marketing agency. Amongst its clients: British Airways, Mercedes-Benz and Air Canada. To celebrate the latter’s 75th anniversary, Spafax produced a spectacular edition of enRoute and a series of new web initiatives including a superb timeline. Milagro had the national mandate which it shared with Pennant Media Group in Toronto.

CITY ::

O’Canada.

PARTIAL MEDIA COVERAGE ::

La Presse

Live Fast Magazine

Montreal Gazette

MANDATS ::

RP numériques.

Spafax est une agence de marketing sur mesure. Parmi ses clients, elle compte British Airways, Mercedes-Benz et Air Canada. Air Canada fête ses 75 ans cette année et pour l’occasion, Spafax a signé non seulement un superbe numéro du magazine enRoute mais aussi une série d’initiatives web. Milagro a eu le mandat national de RP pour ces nouvelles initiatives, avec la torontoise Pennant Media Group.

VILLE ::

O’Canada.

APERÇU DE LA COUVERTURE DE PRESSE ::

La Presse

Live Fast Magazine

Montreal Gazette

Older And Trying To Be Wiser.

Martine St-Victor — Tue, 25 Sep 2012 04:39:09 +0000

Having just celebrated a birthday, I can only confirm that though I wouldn’t want to be in my 20’s for all the money in the world, getting older isn’t all that it’s cracked up to be. Well for people like me anyway, it isn’t. People who have fun adding items to their “To-Do” lists while not yet mastering the Art of Time Management. Getting older means you may not be granted the time needed to achieve all that you want to accomplish and that’s a suffocating reality.

Still, there are many advantages to the extra gray hair and by your late 30’s, you should:

1. Create the life you want to live.

2. Know how to disagree with someone without becoming hysterical and without cutting them out of your life.

3. Know what and who is worth fighting for and come to appreciate this time/effort-saving skill.

4. Have the balls to be with the person you really love.

5. Realize that Miles Davis & John Coltrane’s “Kind Of Blue” will always make you feel better, no matter what you’re going through.

6. Know that not everything made in your size should be worn.

7. Have a position on politics, on religion and on sex. These positions can’t be the same they were 10 years ago nor should they be the same as what they will be 10 years from now.

8. Know how to travel well. The “backpacking-through-Europe” look and attitude are not for your age bracket.

9. Know that giving back is mandatory and you shouldn’t look for praise and accolades for doing so.

10. Eat some humble pie once in a while.

11. Do what feels good, not what looks good.

12. Have a reliable sounding board. You’re older but you don’t know everything.

13. Have someone in your life that has seen you naked, has had your cooking and who despite these unfortunate occurrences, still loves you.

14. Know how to maintain friendships that matter.

15. Know how to host a dinner party that would shut Martha Stewart up.

16. Master the Art of knowing when to leave a party.

17. Know when to let go.

One day, I will have the balls to write a post about all the things I don’t yet master or understand. Until then, I’ll discipline myself to love every single minute of trying to get things right because what is it that they say again? Ah, yes … it’s about the journey and not the destination. And at my age, I confirm that “they” are right.

David’s Tea & Fondation Farha

Martine St-Victor — Fri, 14 Sep 2012 04:15:45 +0000

Along with very good pals Isabelle Racicot & Rebecca Makonnen, Martine participated in a special tea party, hosted by David’s Tea for the Farha Foundation.
This photo is from The Montreal Gazette

Avec ses bonnes amies Isabelle Racicot et Rebecca Makonnen, Martine a participé à un tea party organisé par David’s Tea, pour la Fondation Farha.
Cette photo est de The Gazette